Samsung launches Neo QLED TV 8K in 2023, receiving a strong trend in the premium TV market. And consumers are looking for bigger screen TVs.


Samsung The leader in TV sales worldwide for 17 years and the leader in sales of sound bars worldwide for 9 years, held a live streaming event to officially launch the Samsung Neo QLED TV 8K in 2023 for the first time in Thailand, presenting a new premium TV standard. for the ultimate viewing experience, both picture and sound Reinforcing the hot premium TV market And consumers are looking for bigger screen TVs. Samsung expects sales of Neo QLED TV to double. And sales of large-screen TVs, 75 inches or more, grew 60% by the end of the year.

The press conference was led by 2 executives, Ms. Jennifer Song, the president of the company and Mr. Suwin Kosi Amnuay, head of the electrical appliance business group. And director of audio-visual business, Thai Samsung Electronics Co., Ltd., together with Bright-Noraphat Vilaiphan, Ice-Busakorn Suwannin or iCeQueeniiz, famous gamers and PK-Piyawat Khem diamond

Ms. Jennifer Song, President of Thai Samsung Electronics Co., Ltd. Revealed, “The launch of the Samsung Neo QLED TV 8K and OLED TV, which is Samsung’s flagship TV line-up this year. It is considered to be the ultimate introduction of premium TV innovations. to deliver an experience that will make consumers feel “Wow! more than ever”, consistent with the beginning of the year. in which Samsung has announced the Live A New Day marketing communication strategy for every lifestyle to use modern home appliance technology Meet all needs in an ever-evolving world.

Samsung develops product technology to make life easier and happier for consumers. Hence the release of the 2023 Samsung Neo QLED TV 8K. And today’s OLED TV will satisfy the most demanding entertainment needs. Moreover, this year, Samsung has also installed a Built-In IoT Hub in the TV model launched this year with the Matter standard that allows controlling the use of other appliances through the TV through applications. SmartThings turns your TV into a hub of home control.”

Mr. Suwin Kosi-Amnuai, head of electrical appliances business group and director of video and audio business, Thai Samsung Electronics Co., Ltd. Continues to say, “Overall, the TV market in 2022, consumers are increasingly responding to premium TVs. which has grown 1.9 times from 2021 as a result of people looking for better technology and larger screen sizes. Moreover, 8K content is becoming more and more close to us nowadays, whether it is YouTube, 8K-enhanced games, or even smartphones that shoot 8K-clear video. TV that meets the needs of watching content or playing games

In addition, consumers are increasingly inclined to switch to larger screen TVs. Last year, TV screens of 75 inches or more accounted for 8.4% of all TVs in Thailand. It is expected that this year the proportion will increase to 12%. For Samsung itself, it tends to grow in the same direction as the overall market. By setting a target for sales of large-screen TVs 75 inches or more to grow 60% by the end of the year and after the launch of the Samsung Neo QLED TV 8K in 2023, Samsung expects to receive good feedback from consumers and push push sales of Neo QLED TV to double by the end of the year

The most advanced clarity technology ever. Samsung Neo QLED TV 2023 WOW

The 2023 Neo QLED 8K is the pinnacle of Samsung’s best TV technology ever. Whether it’s a screen that supports up to 8K resolution with 33 million screen pixels, four times the number of 4K screens, the tiny Quantum Mini LED technology helps to control the blacks in the spotlight. Combined with Quantum Dot technology that helps boost colors to be fresh and realistic. It also has a new top-of-the-line Neural Quantum Processor 8K processor chip.

Including Samsung being the first TV brand in the world to be certified by Pantone Validated for accurate colors in both shades and skin colors, and not to be missed is the Cinematic Experience with a perspective. Ultra-Viewing Angle allows no matter where you sit and watch from any angle, you can still watch realistic images. family friendly or a large group of friends

including screen Anti-Reflection Reduce glare on the TV. It comes in a design called Infinity Q Screen, allowing you to view content on a virtual borderless screen with a One Connect box that can connect all cables in one place. And the Ultra Slim Metal Stand TV stand is a design that looks beautiful. Suitable for every home style With Dolby Atmos and Q-Symphony 3.0 sound systems that allow the TV to work with the sound bar to create a flawless sound system, the Samsung Neo QLED 8K model QN900C is available in 3 sizes: 65 “75” 85 “.

Samsung Neo QLED TV 2023: The Best Gaming TV

Appease gamers with Gamebar 3.0, which has a Super Ultrawide GameView feature, whether it’s adjusting the Screen Ratio to see a wider view up to 32: 9 or selecting Minimap Zoom to see the entire game map and share it only. Map to open another screen. Ready to update features for gamers that can support Frame Rate or Refresh Rate as high as 120 Hz for 8K models and up to 144Hz for 4K models.

And it also supports AMD FreeSync Premium Pro, the highest level of AMD FreeSync, which meets the highest standards of modern gaming, making fast-moving games more enjoyable. and the image is not torn Makes playing games more fun Including applications for watching movies and complete series such as YouTube 8K, Netflix, Prime Video, HBO Go, Viu, iQiYi, AIS Play, TikTok and the latest Disney+ Hotstar.

Samsung OLED TV OLED that is better

Samsung OLED TV, clear images with up to 8.3 million pixels, comes with a Neural Quantum Processor 4K chip, 4K resolution that displays better colors and brightness. delivers a deep black color Pure white and all other vibrant shades with the Quantum HDR OLED+ with Brightness Booster feature. Boost brightness and contrast to maximum levels. Make every detail clearer and more realistic. The Samsung OLED TV has been certified by PANTONE, a world-class color standard certifier. That has more than 2,000 accurate colors Samsung OLED TV model S95C, which is available in 3 sizes: 77 “, 65 ” and 55 “

“Samsung keeps its commitment. ‘Everyday Sustainability’ since the selection of ingredients. Manufacturing processes with chemical management and renewable energy use In addition, distribution by using environmentally friendly packaging Reduce the use of oil-based inks. and aiming to reduce the carbon footprint by making TVs more durable Provide better repair services And reusing materials or pieces to reduce the impact on the environment. Recently, Samsung has developed the world’s first rechargeable remote solar cell to reduce the use of disposable batteries.

In addition, Samsung also focuses on Accessibility Make TV available to everyone It developed vision-enhancing features on 2023 TVs to help people with special visual needs. This determination has resulted in Samsung Relumino for Televisions winning the 2023 CES Accessibility Awards and four other CES Innovation Awards 2023 categories, reinforcing our leadership in premium TV innovation in the world.” Ms. Jennifer summarize

Samsung Neo QLED TVs and OLED TVs are available for pre-order with special promotions. New Samsung Neo QLED, get a discount of up to 60,000 baht, get the right to redeem The Freestyle, The Frame and Soundbar at a special price and get a discount for pre-ordering New Samsung OLED TV. up to 50,000 baht, get the right to redeem The Freestyle and The Frame at a special price, in addition, both models also receive many special privileges, such as 0% installments for up to 18 months, 3-year warranty and free 6-month viewing of HBO Go. Those interested See more details at

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The article is in Thai

Tags: Samsung launches Neo QLED receiving strong trend premium market consumers bigger screen TVs


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