Merz Aesthetics Thailand moves forward to intensify the market, leveraging the Celebration strategy

Merz Aesthetics Thailand moves forward to intensify the market, using the Celebration marketing strategy to target the new generation all over Thailand. Reinforcing the success of Ultherapy, an innovative skin-lifting and tightening machine, completing 2.6 million treatments worldwide.

Merz Aesthetics Thailand, a leading global company Manufacturer and distributor of Ultherapy machines and medical supplies for use in beauty clinics For the confidence of all Thai people, D-Day organizes “Ultherapy Seenomenon Fest” (Ultherapy Seenomenon Fest), the first time with a beauty phenomenon that can be felt with the eyes in Bangkok and Chiang Mai, reinforcing the success of Ultherapy innovation. Complete skin tightening machines, 2.6 million treatments worldwide, and 600 machines installed covering 46 provinces in every region of Thailand. Targeting the new generation group who wanted to enter the beauty industry early on To promote confidence and outstanding personality good looking face To create new opportunities for your own life.

Pharmacist Kittiwan Ratanachan, CEO of Merz Aesthetics Thailand and Singapore, said that on the occasion of entering the 9th year of Merz Aesthetics Thailand, we are committed to driving forward communication guidelines to enhance Continuously building confidence for Thai people under the motto “Confidence To Be” is with every confidence you have. Supporting everyone to look better, feel better, and live better. Because we believe Everyone is confident in their own way. These things make us the leader in the global medical beauty market. One of the proofs of success is We are the leader in face-lifting through our Ultherapy(R) brand, the only innovative face-lifting device with a screen that can see the entire surface of the skin. 2.6 million treatments worldwide. Because it can truly answer the needs of procedures that are suitable for each individual. By looking at holistic good looks and the different personalities of each person. Making it popular and able to quickly expand the customer base in all groups. Especially Gen Y and Gen Z.

for Thailand Overview of the Thai cosmetic medicine market in 2023 has an average growth rate of 16.6% every year until 2027, and this medical and beauty business is still one of the top 10 rising businesses. For the 9th year in a row, information from the University of the Thai Chamber of Commerce This year the growth rate was number 2, which is in line with the exponential growth of Merz Aesthetics Thailand, led by the Ultherapy machine. that has always been the leader in the lifting market and confirmed the success of expanding the installation of Ultherapy machines to as many as 600 machines, covering 46 provinces throughout Thailand. Thailand is an important market in the Asia-Pacific region, ranking second after South Korea. Both in terms of purchasing power, market size, and response to beauty trends and taking care of yourself through procedures.

“To thank Thai people for trusting the brand. And join in being a part of making Ultherapy successful as a leader in face lifting, thus organizing the event “Ultherapy Seenomenon Fest”, a beauty phenomenon. That can be felt with the eyes in Bangkok between 25-27 April 2024 from 11.00 – 20.00 at Block I, Siam Square and in the North between 17-18 May 2024 from 17.00 – 20.00 at Central Festival Chiang Mai for everyone. Celebrate success together Ready to create awareness among the new generation who care about taking care of themselves to always look good by experiencing the specialness of Ultherapy(R), which is the only innovative lifting device that has a screen that can see the actual skin layers. Makes the skin look lifted and tightened, the facial frame is clear, and the skin condition is improved. Look youthful Doing it once can last up to 1 year. The results depend on the skin condition of each person.”

Activities within the event also focused on creating a shared experience for the target group through various booth activities under the “SEE” concept or vision to reinforce the strengths of Ultherapy(R), the only innovative lifting and tightening machine that has a screen that can see the actual skin layers, including 1 .Registration booth Scan QR code Add LINE @MerzBeautyConnect Ready to receive free popcorn 2. SEE & TOUCH game booth, match pictures within the time limit 3. SEE STEP game booth, show dance steps, dance to the song 4. SEE YOURSELF booth, pose for photos in your own style. When you complete the activity and post pictures from the event, use the hashtag UltherapySEENOMENON . onto your own social media and open to the public Receive a special drink, Lemon Fizz, immediately, along with a chance to receive an Ultherapy discount worth 3,000 baht at the event (limited quantities). In addition, celebrities and singers such as Mew – Supasit Jongchewiwat, Tul – Pakorn Thanasriwanich will be invited. Chai, Nont-Thanon Chamroen, female idol group Pretzelle joined in creating color at the event in Bangkok. In the Chiang Mai section, you will find Ta Wu – Pittaya Saechua and Offroad – Kantaphon Jindathaweephol and 6 young idols PROXIE